SATC Touring Routes
Growing up in South Australia, summer holidays were spent racing BMXs around seaside caravan parks, throwing a lure off the jetty and hoping there was still pine lime splices left in the general store.
My teens living in the foothills, heading out on day trips through hiking trails or going for a dip in rock pools. As I got older I started to enjoy the closeness to good booze and produce, attempting to be sophisticated at cellar doors and hopping through tasting paddles at craft breweries.
But it took well into adulthood to see the uniqueness of this -- to realize that access to such a diverse range of activities is an absolute blessing.
Working with our Tourism Commission (SATC) to evolve an existing set of travel routes was a fairly nostalgic and natural exercise.
The routes are broken down into key areas of the state - from coastal cruises and wetland retreats to exploring The Outback and our countries red center. The curation of locations leaves you with itineraries that cover anything from a week to a month.
Following this I took the points of interest and evolved it into an appealing set of maps wayfarers can carry around and use as a reference throughout their journey.
I really enjoyed working with their team to in both research and design capacities. Having spent a lot of time road tripping over the past few years, in the future, I’d be thrilled to evolve these routes into more comprehensive field guides.